Technical Product Marketing Lead
Company: VirtualVocations
Location: Arlington
Posted on: February 4, 2025
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Job Description:
A company is looking for a Technical Product Marketing Lead to
build the product marketing function from the ground up.
Key Responsibilities
Lead product marketing initiatives including positioning, messaging
frameworks, and go-to-market strategy
Crystallize ideal customer profiles and develop psychographic
profiles for buyer/influencer personas
Oversee product launches and collaborate with cross-functional
teams to drive adoption
Required Qualifications
5+ years of experience in product marketing, preferably in data
engineering or developer-focused companies
Strong understanding of data technologies and market trends
Proven track record in executing go-to-market strategies for
complex data and software products
Familiarity with marketing analytics and data-driven
decision-making
Strong project management skills with the ability to handle
multiple priorities
Keywords: VirtualVocations, Frisco , Technical Product Marketing Lead, IT / Software / Systems , Arlington, Texas
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