Senior Audience Insights Manager
Company: VirtualVocations
Location: Arlington
Posted on: February 4, 2025
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Job Description:
A company is looking for a Sr. Audience Insights Manager to lead
audience research and insights efforts.
Key Responsibilities
Lead and refine audience groupings across various demographics and
firmographics
Conduct deep research to provide insights that guide marketing
strategies and messaging
Develop comprehensive audience insights reports to inform marketing
and sales strategies
Required Qualifications
6+ years of experience in consumer insights, market research, or a
similar role, preferably in a B2B environment
Proven ability to conduct data-driven research and influence
strategic decisions
Expertise in audience segmentation and creating value-driven
marketing strategies
Ability to manage multiple priorities in a fast-paced
environment
Strong collaboration skills with cross-functional teams
Keywords: VirtualVocations, Frisco , Senior Audience Insights Manager, Executive , Arlington, Texas
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